Closing the Credibility Gap

Australian Financial Review — Whether a business wants to attract capital, customers, or employees, entrepreneur Matthew Michalewicz believes the success of its mission will depend largely on the credibility it can demonstrate. The co–author of a recently published guide for building businesses from rags to riches, Winning Credibility, Michalewicz is also the Managing Director of his own software company and Visiting Fellow at the University of Adelaide.

Click to read the full article in Australian Financial Review